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Articles tagged “wellness”

Hotels

Four Seasons Integrates Wellness Into Branding With Smart Social Campaign

Social marketing is as much about building a brand as about selling an actual product. Four Seasons' current campaign is putting its properties on the bucket lists of thousands of health-minded travelers.

Samantha Shankman, Skift | 9 years ago

Four Seasons Integrates Wellness Into Branding With Smart Social Campaign

Tourism

Sub-Saharan Africa Is Fastest-Growing Region for Wellness Tourism

Wellness tourism has made huge leaps in the past few years, with more tourists wanting to maintain healthy habits as they travel. But it still has a long way to go before it becomes ubiquitous in parts of Africa and the Middle East, as well as outpacing traditional tourism.

Dan Peltier, Skift | 9 years ago

Sub-Saharan Africa Is Fastest-Growing Region for Wellness Tourism

Hotels

Marriott Gets Into Wellness Trend With Kale-Packed Vending Machines

Marriott came up with this millennial-inspired idea from its crowdsourced Travel Brilliantly campaign, and it fits right in with the wellness trend that is touching all parts of the hospitality industry.

Dennis Schaal, Skift | 9 years ago

Marriott Gets Into Wellness Trend With Kale-Packed Vending Machines

Hotels

Inside InterContinental Hotels’ New Health and Wellness Themed Brand

By placing large gyms just off the lobbies, streamlining the guest experience at every touchpoint, and anchoring the brand mission in wellness, EVEN Hotels could inspire more people to actually workout.

Greg Oates, Skift | 9 years ago

Inside InterContinental Hotels’ New Health and Wellness Themed Brand

Hotels

Hotel Companies Make a Resolution to Get Healthier in 2014

As hotels learn about what guests respond to and appreciate, their products will innovate and become more integrated in the general hotel experience. This is a trend taking place across the travel industry in airports, airlines, and even destinations' most popular attractions.

Samantha Shankman, Skift | 10 years ago

Hotel Companies Make a Resolution to Get Healthier in 2014