Skift Take

Sometimes charts and even a TikTok capture 1,000 words. A handful relay some of the opportunities facing the hotel industry today.

Sean O'Neill

Taking advantage of long-term trends that may boost hotel pricing power, driving more earnings per square meter at a hotel with concepts like "hybrid hospitality," and exploring the potential of generative artificial intelligence are all potential areas of upheaval for hotel investors, owners, asset managers, and corporate brands.

These were some of the key takeaways from Skift’s Future of Lodging Forum in London on Wednesday, March 29, at The Londoner Hotel. 

We’ve picked a handful of the visuals that captured the themes discussed by industry leaders, Skift's editors, and research analysts. These visuals seemed to resonate especially with the audience of about 250 leaders, investors, and strategists. They're an appetizer for the session videos we'll share over the coming weeks.

Hybrid Hospitality's Potential

The event opened with Varsha Arora, senior research analyst at Skift Research, sharing insights on “The Experience Economy 2.0." She highlighted potential growth areas for hotel investors and operators, such as in hybrid hospitality, luxury travel, well