Skift Take
Dubai shakes hands with one of Spain's most famous football clubs less than a day after the country is tipped to host the 2030 World Cup.
Dubai's tourism corporation has just signed a long-term collaboration with Spanish football club Real Madrid. The entrepreneurial emirate linked with the team the day after it was announced that Spain will be one of the joint-hosts for the 2030 FIFA World Cup.
The release from Dubai's Media Office doesn't provide many details into the deal, stating it will bring: "activations, special fan moments and unique experiences for Dubai and Real Madrid fans." It does, however, mention the intention to bring "a taste of Dubai to Santiago Bernabéu."
Real Madrid home stadium Santiago Bernabéu swept across Spanish media yes