Skift Take
The report's findings are clear in that the majority of hoteliers are becoming more environmentally conscious. They realize the importance of investing in sustainability measures and ways to decarbonize their operations.
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India's accommodation sector remains upbeat about its economic development, despite a sluggish inbound travel recovery. The sector has been reporting rising room and occupancy rates over the past six months.
This is according to a Booking.com Indian Accommodation Barometer 2023 report, released in collaboration with business intelligence firm Statista. Some 250 executives and managers participated in the survey conducted between July and August this year.
Key Findings:
The report highlights the growing confidence across the travel accommodation sector, with nearly 50% of hoteliers feeling "positive" about their current economic development and future prospects. Business sentiment among Indian accommodation providers continues to remain strong, with nearly half (49%) reporting an increase in average room rates and an even higher number (55%) reporting an increase in occupancy rates over the past six months.Hotel Booking Trends: Indian hoteliers surveyed said that more than two-thirds of guests (67%) are booking shorter stays, closely followed by 66% booking further in advance.
Some 63% of customers prefer to book less expensive rooms, and 60% opt for more restrictive cancellation policies to save money. Over half (52%) of the respondents stated that guests spend less on extras, and 42% avoid peak-season stays.
2024 Hotel Sector Opportunities: 88% of hoteliers surveyed see attracting international tourists as one of the biggest business opportunities for the year ahead.
Attracting families (78%), offering local experiences (72%), attracting more domestic travelers (72%), and spiritual tourism (64%) are the