Stories from Skift's Partners

Check out these recent articles from Skift’s partners to stay on top of the latest trends in the travel industry.

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Travel Booking

How Travel Advertising Is Adapting to the Rise of Smart Homes

In the face of today’s fragmented advertising landscape, travel brands are using connected home experiences such as streaming TV and smart speakers to reach and engage customers at moments when they are more receptive to brand messages.

Amazon Ads + Skift | 2 months ago

How Travel Advertising Is Adapting to the Rise of Smart Homes
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Tourism

Q&A: Intrepid’s CEO on Why Doing Good Is Good for Business

With more consumers holding travel companies accountable for their social and environmental impacts, the high-minded notion that purpose-led companies can also be profitable is proving out.

Intrepid Travel + Skift | 2 months ago

Q&A: Intrepid’s CEO on Why Doing Good Is Good for Business
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Travel Booking

Q&A: IAG Loyalty CEO on the New Age of Customer Loyalty

With increased competition and the rise of personalization, loyalty has shifted from being purely transactional to focused on emotional connections with customers. As travel choices multiply, brands that create these genuine connections will be the ones leading the way.

IAG Loyalty + Skift | 2 months ago

Q&A: IAG Loyalty CEO on the New Age of Customer Loyalty
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Tour Operators

3 Ways to Start Building a More Transparent Travel Company

With the need for responsible, ethical, and sustainable travel more acute than ever, demonstrating transparency in business reporting and operations is a key way for travel companies to not only build consumer trust, but also drive revenue and achieve long-term growth.

Intrepid Travel + Skift | 3 months ago

3 Ways to Start Building a More Transparent Travel Company