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Tripadvisor News

Tripadvisor is a travel website that provides reviews, ratings, recommendations, and bookings for various travel-related products and services, such as hotels, attractions, flights, and vacation rentals.

Tripadvisor offers a variety of services to travelers and businesses, such as:

Reviews and ratings: Tripadvisor allows users to share their opinions, experiences, and photos of various travel-related products and services, such as hotels, restaurants, attractions, etc. Users can also rate these products and services on a scale of 1 to 5.
Comparison and booking: Tripadvisor enables users to search for and compare prices, availability, and features of various travel-related products and services offered by third-party providers. Users can also book or reserve these products and services directly through Tripadvisor or its partners.
Trip planning: Tripadvisor helps users to plan their trips by providing recommendations, suggestions, guides, maps, forums, etc. Users can also create their own trip itineraries or browse through other users’ trips.

Tripadvisor brands include: Viator, Flipkey, Cruise Critic, Bókun, SeatGuru, and other smaller niche sites.

Online Travel

Major Review Platforms Form Coalition to Fight Fakes

The lack of liability for online platforms in hosting user reviews has been under intense political pressure. The proliferation of fake reviews doesn't help, either.

Major Review Platforms Form Coalition to Fight Fakes

News Blog

Europe’s Sandemans Free Walking Tours Partners with TripAdmit for Cashless Tipping

Sandemans Tours has partnered with TripAdmit to integrate its digital tipping and reviews platform, TipDirect, with its network of guides in more than 30 cities across Europe, North America, and the Middle East. The service offers a cashless and contactless tipping solution, allowing guests to pay directly via their smartphones to tour guides. Chris Sandeman, managing director of…

Online Travel

Trivago’s Hail Mary: Go Big Again in TV Advertising

There will be many struggling companies that will be watching this Trivago experiment to go really big in brand advertising. Is a second time the charm?

Trivago’s Hail Mary: Go Big Again in TV Advertising

Online Travel

Tripadvisor’s Inflection Point: Viator Surpasses Hotels

Tripadvisor sees itself increasingly relying on a fast-growing but profit-challenged Viator, and a hotel metasearch business that big advertisers are less committed to than in the past. Tough stuff.

Tripadvisor’s Inflection Point: Viator Surpasses Hotels

Hotels

Hotels and OTAs First-Half Report: Growth Shifts to Europe and Asia

The major hotels and OTA companies reported strong earnings this month, signaling robust travel demand despite economic uncertainties. The companies most skewed to Asia now offer the greatest potential for growth and share price gains.

Hotels and OTAs First-Half Report: Growth Shifts to Europe and Asia

Online Travel

Viator Drives Tripadvisor’s Revenue Growth as Experiences Platform

Viator's growth as a tours and activities platform both lifts and exhausts Tripadvisor's revenue, in a seemingly relentless pursuit of brand strength through performance marketing spend.

Viator Drives Tripadvisor’s Revenue Growth as Experiences Platform

Travel Technology

AI Travel Tools Are Getting Better: We Tested Two

Some generative AI tools for travel booking are getting more impressive, and some are not.

AI Travel Tools Are Getting Better: We Tested Two

Hotels

Sonder Launches Its First Hotel Collection

Is Sonder a short-term rental operator of multi-unit apartments or a hotelier? Well, it's both, and the new collection is geared to help guests discover the difference.

Sonder Launches Its First Hotel Collection

Tour Operators

Regiondo May Be for Sale After Rezdy-Checkfront Merger

There are an estimated 200 reservation technology providers available in the tours and activities sector. Whether consolidation amongst key platforms will bring meaningful benefits for tour operators remains to be seen.

Regiondo May Be for Sale After Rezdy-Checkfront Merger

Online Travel

Tripadvisor Tests AI-Based Experiences and Dining Planner

Tripadvisor's generative AI entry is playing to its strengths — tours and activities, and restaurant reservations. Hotels? Maybe they'll get added later.

Tripadvisor Tests AI-Based Experiences and Dining Planner